Give the machine a byline
Virtual Mike drafts the posts. I press publish on each one.
Virtual Mike already writes the records and reads them aloud on the board. Now it drafts the social copy in my voice, a schematic in the board's blueprint style, and signs every piece -VM. If I rewrite one, it ships -RM. Nothing posts without me pressing publish on that exact post.
I gave it a name, then a voice, and now a byline. I still hold the button.
THE QUESTION
Does signed machine work pull anyone in
The test is whether content made by the machine and labelled as such brings people to the board. Two variants run against each other: text-only posts against posts carrying the drawn schematic. Two surfaces: X against LinkedIn. Starting text-first and cheap, with images and motion held back as variables to add rather than defaults.
THE MEASURE
Arrivals, not likes
Every post carries a tagged link home. That gives cost per post and who came back. The answer counts as arrivals to the board and what those people ask Virtual Mike once they are here. Engagement on the platform is not the measure.
SAME SHAPE
Precedent
This is the manifest-BLU-as-a-character experiment again. Give the machine a byline and see what happens. The signature rule exists so nobody is ever confused about who made a given piece.